Manpacks Automate Essential Purchases for Men

WHAT: Manpacks [ @manpacks ] makes purchasing men's essentials like underwear, socks, shirts, shaving products and condoms simple with the click of a button. The service then automates your buying experience providing reminders when it's time to buy new underwear. 

WHY: Most guys don't like to spend time shopping for essential items like underwear. Manpacks automates those routine purchases so they never have to go shopping again. 

LAUNCHERS: Ken Johnson, co-founder [ LinkedIn ], Andrew Draper, co-founder [ LinkedIn ]

CUSTOMERS/GROWTH: 1,700 customers so far.

BUSINESS MODEL: Subcription based service.

RAISING: $500K, 70% already committed.