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  • Trending on the Ticker

  • @Tumblr tests Sponsored Apps, posts targeting users for app installs w/ links to the @AppStore & @GooglePlay; the mobile-only ads can be re-blogged; the initial batch consists of still & animated images but CSO @MaxSebela indicates additional options; Tumblr says 65% of users access content on mobile & the service sees 400M uniques/mo - Link

    image

  • @Twitter now tracks users' installed mobile apps to improve targeted ads, follow suggestions & timeline content; the opt-out feature is on by default for users who haven't prev opted out of interest-based ads - Link

  • @GoPro will launch a line of camera-equipped drones late next yr, @WSJ reports; sources say the copters will run $500-$1k; drone manufacturers such as @DJI_Phantom currently sell copters w/ GoPro-compatible mounts incl; GoPro shipped ~2.8M cameras b/t Jan & Sep this yr, up 15% from the same period in '13 - Link
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    DJI's Phantom 1 w/ GoPro mount

  • @Amazon launches its Local Services website, serving LA, NYC, SF, Atlanta, Miami, San Antonio & Seattle; the prev announced marketplace incl professionals offering home repair, auto work, lawn/garden care & electronics services - Link

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  • @Uber is raising at least $1B at a $35B to $40B valuation, @BloombergNews reports; T. Rowe Price Group & @Fidelity are reportedly participating; Uber was valued at $17B in June, setting a record for a US startup direct investment round valuation; Uber now operates in 220 cities worldwide - Link